People Counting Benefits – Shopping Centres
Accurately and consistently count the number of visits to your sites- Clear and concise reporting
- Make strategic marketing decisions based on reliable data
- Evaluate effects of marketing campaigns on footfall
- Conduct meaningful trend analysis
- Optimises evaluation of trading hours
- Operational forcasting for promotional events
- Monitor the effects of tenant mix
- Make staffing ratio comparisons to improve sales conversion
- Monitor the effects of weather, traffic, maintenance and refurbishment
- Better control of overheads through more effective staff coverage
- Accurate data to aid rent reviews